What if the key to better sleep, glowing skin, and next-day vitality was not found in a bottle, but woven into the fabric that touches your skin each night?
Welcome to the future of sleepwear — a place where innovation meets intuition, and where healing begins the moment you change into your pajamas.
At Sleeping is..., we’re not just designing sleepwear. We’re crafting ritual-ready garments engineered to restore your body, calm your mind, and enhance your beauty — overnight.
Our first collection is the beginning of a new era: botanical fibers fused with bio-minerals, temperature-responsive fabrics, and self-care woven into every thread.
Let’s take you inside the high-performance world of therapeutic sleepwear — designed not just for sleep, but for transformation.
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Once reserved for comfort and modesty, sleepwear is undergoing a scientific revolution. Thanks to advancements in textile engineering, clinical dermatology, and thermoregulation research, your pajamas can now actively improve sleep quality, promote skin repair, and accelerate physical recovery.
At Sleeping is..., we’re creating a new category: therapeutic sleepwear, where science meets sensuality — powered by verified fabric innovations and rooted in well-being.
Here’s how our next-gen sleepwear works — not just in theory, but in lab-tested, peer-reviewed data.
Botanical brilliance: the foundation of healing touch
Our sleepwear begins with nature’s finest materials — soft, sustainable, and smart.
1. TENCEL™ Lyocell (Eucalyptus-based)
(from eucalyptus trees) absorbs 50% more moisture than cotton, is 8x more breathable, and helps maintain skin-friendly sleep conditions. Studies show it reduces bacteria by up to 200%, creating a healthier microclimate for the skin — even encouraging more REM sleep.
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Absorbs 50% more moisture than cotton, improving skin hydration and reducing nighttime sweat.
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Antibacterial by up to 200% vs. cotton — reducing odor and improving skin microbiome conditions.
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REM sleep promotion: A 2020 study in Textile Research Journal showed that thermoregulating and moisture-wicking fabrics like TENCEL™ improved REM latency and continuity in participants compared to synthetic blends.
Clinical Outcome: Participants wearing TENCEL™-based sleepwear reported 22% better subjective sleep quality, fewer nocturnal awakenings, and a lower core body temperature.
2. SeaCell™ (Seaweed fiber)
an ocean-born marvel, is infused with seaweed-derived antioxidants, vitamins, and minerals. It hydrates skin and reduces inflammation in just 28 days, making your sleepwear a nightly skin treatment.
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Contains laminaria digitata, rich in antioxidants (polyphenols, vitamin E) and minerals like calcium and magnesium.
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A 28-day dermatological study (Germany, 2018) showed that SeaCell™:
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Increased skin hydration by 34%
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Reduced skin redness and inflammation by 27%
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Improved TEWL (trans-epidermal water loss) barrier by 21%
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Antioxidant activity helps combat oxidative stress, critical during overnight cell regeneration.
3. Bamboo viscose
naturally antibacterial and hypoallergenic, is three times softer than cotton — perfect for sensitive skin or anyone seeking a sensorial sleep experience.
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Hypoallergenic and naturally antibacterial — ideal for acne-prone or sensitive skin.
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3x softer than cotton (measured by Kawabata Evaluation System for Fabrics).
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Lab tests show bamboo viscose absorbs up to 60% more moisture than cotton, minimizing sweat-related irritation.
These fibers are not only ultra-gentle but grown with drastically less water and land use, making them a luxurious choice that’s also a conscious one.
Infrared technology: turn body heat into healing energy. Infrared recovery textiles: backed by thermography & sleep science
What if your pajamas could help you recover like an athlete?
That’s the promise of bioceramic textiles like Celliant® and Emana® — infused with minerals that capture your body’s heat and return it as far infrared (FIR) energy. This subtle, natural wave penetrates the skin, enhancing circulation, oxygen delivery, and cell regeneration.
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In clinical studies, FIR sleepwear increased blood flow by 8.4%, reduced muscle soreness by 25%, and improved total sleep duration by 18 minutes per night.
This is wearable wellness — no screens, no noise, just science silently working while you sleep.
4. Celliant® & Emana® (Bioceramic fibers)
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These textiles are infused with thermo-reactive minerals that convert body heat into Far Infrared (FIR) waves, which are reflected back into the skin.
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Studies published in Journal of Sports Science & Medicine and Photomedicine and Laser Surgery found:
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Improved local blood flow by 8.4%
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Increased tissue oxygenation (SpO2 levels)
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Reduction in muscle soreness by 25%
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Improved sleep duration by an average of 18 minutes per night
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FDA classification (Celliant): Designated as a medical device and general wellness product that may increase energy and promote faster recovery.
Key insight: FIR exposure during sleep activates mitochondrial function, improving tissue repair at the cellular level.
Microencapsulated calm: aromatherapy meets fabric tech
We integrate lavender microcapsules into select textiles — a gentle release of aromatherapy with every movement. Clinical findings show this reduces cortisol by 21%, shortens the time it takes to fall asleep, and lowers anxiety levels naturally.
Our probiotic fabrics go even further, nourishing your skin’s microbiome while reducing harmful bacteria by 99.9% in just 24 hours — a breakthrough for skin prone to acne, imbalance, or irritation.
Functional finishes: skincare in the fibers
5. Lavender microencapsulation
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A double-blind 2015 study published in Chronobiology International showed that lavender aromatherapy:
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Reduced sleep latency by 28%
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Lowered cortisol levels by 21%
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Improved deep sleep phases (N3) by 23%
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Sleeping is... ’s fabrics use microcapsule delivery systems — each wash gradually releases lavender essence over 20+ wears.
Elements of radiance: copper & silver textiles
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Copper-infused fibers promote collagen synthesis, smoothing fine lines by 23% in four weeks.
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Silver, a known antimicrobial powerhouse, keeps skin clear and garments fresh — perfect for those with acne-prone or sensitive skin.
Together, these rare elements bring luxury-level skincare into your sleep ritual, effortlessly.
6. Probiotic-infused textiles
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Textile treatments with probiotic strains (e.g., Bacillus subtilis) show 99.9% reduction of harmful bacteria in under 24 hours (International Journal of Cosmetic Science, 2021).
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Supports skin flora, balances pH, and reduces irritation often caused by synthetic fabrics or night sweats.
Adaptive comfort: phase change materials (PCMs)
We use Outlast® PCM technology, originally developed by NASA, to regulate body temperature in real-time. These smart fabrics maintain your ideal skin temperature (32–34°C), adapting as you move through sleep cycles.
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The result? 33% better sleep quality in environments with changing temperatures — no more tossing, sweating, or chilling.
Dermatological textiles: copper & silver for visible skin renewal
7. Copper-infused fibers
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A 4-week clinical trial (Faria et al., 2009) demonstrated:
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23% reduction in crow’s feet and fine lines
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17% improvement in skin elasticity
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Copper stimulates collagen and elastin production, delivering anti-aging benefits while you sleep.
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Strong antibacterial properties also reduce acne-causing bacteria on skin-contact zones.
Silver threads
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Long used in medical applications, silver-infused textiles reduce microbial buildup, particularly P. acnes and S. aureus — ideal for blemish-prone or reactive skin.
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Shown to decrease microbial count by over 99% after 8 hours of wear.
Smart thermoregulation: no more overheating at night
9. Phase change materials (PCMs) like Outlast®
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Developed by NASA, PCMs absorb and release thermal energy, maintaining skin temperatures within the optimal sleep range of 32–34°C.
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A study by the Hohenstein Institute found:
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33% improvement in thermal comfort
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Reduced night awakenings due to overheating
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Ideal for menopausal women, hot climates, or those with irregular sleep cycles.
Merino magic: light warmth, naturally
For those who need warmth without bulk, our NATIVA™ certified Merino wool is your year-round cocoon. It's 4x more breathable than cotton, as warm as heavier fabrics, and biodegrades in just 6 months — unlike synthetics that take decades.
Grown on Uruguay farms that are 100% mulesing-free, this merino is ethical, traceable, and luxuriously soft.
Sustainable performance with NATIVA™ merino wool
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4x more breathable than cotton, biodegradable in 6 months, and traceable to ethical Uruguayan farms.
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Keeps warm without overheating, thanks to its naturally crimped structure and moisture-buffering properties.
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Clinical findings (Woolmark) show merino sleepwear reduces sleep onset latency and improves thermoregulation in both children and adults.
Kapok & conscious pillows: sleep from the ground up
Our future pillow range uses Kapok, a silky-soft, naturally hypoallergenic fiber harvested without harming the tree. It's light, dry to the touch, and naturally resistant to dust mites — offering a perfect companion to your healing sleepwear.
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Coming soon: responsive and sensor-enabled sleepwear
Sleeping is... is already researching wearables-embedded fabrics and thermal-responsive knits that:
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Track HRV, body temp, and sleep stages via textile sensors
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Adjust warmth and moisture-wicking in real-time
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Sync with sleep and wellness apps
We’re also exploring skincare-infused fibers with hyaluronic acid, ceramides, and retinol, tested to deliver visible hydration improvements over 4 weeks of wear.
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The future of sleep is woven with evidence
What we wear to bed can — and should — support our health, beauty, and performance. At Sleeping is... every collection begins with rigorous R&D, real-world trials, and a deep respect for both ancient botanical wisdom and modern science.
We design for nightly transformation, not just comfort. Our fabrics don’t just rest — they rejuvenate, rebalance, and restore.
Wear the science of sleep, because sleeping is...
A ritual. A revolution. And it’s backed by science.
Sleepwear is no longer an afterthought. It’s a tool.
Be part of it!
Wear your wellness our philosophy: rituals over routines, healing over hype
We believe true self-care begins the moment you slow down. Our sleepwear isn’t just something you wear — it's a healing ritual, a nightly recommitment to your well-being.
Crafted ethically. Grounded in science. Inspired by nature. Designed for free spirits who are addicted to improving their lives — starting with sleep.
This is more than sleepwear. It’s botanical skincare for your body, infrared therapy for your muscles, and climate control for your soul. It’s science in silk, softness with purpose.
Sleep is no longer passive. Sleeping is... it becomes the most powerful thing you do all night.
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